How to Get the Gig - Online Course

Your great idea deserves an audience.

But deserving an audience and finding one—the right one—are two different things.

Learn how to identify speaking opportunities that serve your strategic objectives, sharpen your idea and make a compelling case for being selected.

I’m Juanita Wheeler, Founder and CEO of Full & Frank and CEO and Head of Curation at TEDxBrisbane. I’ve coached more than 140 TEDx speakers, alongside CEOs, entrepreneurs, researchers and change-makers.

I’m retiring How to Get the Gig as I develop new learning options that go deeper into my expertise across business and organisational strategy, persuasion and leadership.

The content remains valuable. Some will become part of future courses or masterclasses. Some will be retired. This is your final opportunity to purchase this particular collection of lessons, workbooks and tools.

Your USD $467 enrolment includes:

  • Immediate access to six on-demand video lessons.
  • Downloadable workbooks to help you put each lesson into practice.
  • Twelve months of course access.
  • A certificate of completion.

Special farewell bonus

Enrol by Friday 9 October 2026 at 11:59pm AEST (Brisbane time) and receive one individual, one-hour online session with me to apply the course to your own speaking objectives.

My standard individual one-hour session alone is USD $750.

You don’t need to finish the course first. Use the session to strengthen your idea, review an application or work through a focused speaking challenge directly related to the course.

Your bonus session must take place within twelve months of purchase, after the initial fourteen-day refund window. One session per qualifying enrolment, for the enrolled participant, subject to mutually available appointment times.

Closing enrolments will not shorten your access: you’ll still receive your full twelve months.

What you’ll learn

Lesson 1: Making Your List
Create a strategic wishlist of events you want to speak at. Learn how to identify potential speaking gigs that are ideal for your idea, your speaking style, and your strategic goals.

Lesson 2: Perfecting Your Idea
Hone your great idea into 12 words or less so it is application-ready. Make it clear, succinct and punchy so people considering you for a speaking gig on their stage will be hooked and want to find out more.

Lesson 3: Making Your Case
Explain to event curators why you are the best person to speak about the topic, and why you and your idea make the ideal combination for their stage.

Lesson 4: How to Apply to Speak
Learn what to include in applications and what to leave out, and how to submit unsolicited requests to speak versus formal application responses.

Lesson 5: Sending Your Applications
Get it done. No more procrastination, impostor phenomenon, or delays. You need to take action in order to get a speaking gig. Let’s do it.

Bonus Lesson: How Much You Should Charge
Learn when (and when not) to charge for speaking gigs, how to work out what to charge, different types of remuneration and how to negotiate your fee.

Certificate of Completion

Upon completion of the six short video lessons, you will receive a Certificate of Completion to include on your LinkedIn profile or resume.

What People Are Saying:

Within weeks of completing the How to Get the Gig course I have secured three paying speaking gigs, two being keynotes at conferences that are my ideal target market. These opportunities came from me taking immediate action during the course and implementing the strategies Juanita taught us. I am incredibly grateful that I had the opportunity to do the course and learn from Juanita’s wealth of knowledge.

Kari Sutton - Parent Educator, Author & Speaker | AUS

What this course gives you is profound and worth the investment several times over. Despite being a CEO and presenting to hundreds of people throughout my career, I'd never thought of myself as a speaker until I completed Juanita's How to Get the Gig course. I can now confidently say that I am a speaker. I have a succinct speaker bio that says everything it needs to say about who I am; I understand my positioning as an expert due to my lived experience. And I also know precisely what I will talk about and which conferences I want to speak at. I hope everyone interested in becoming a speaker jumps on board, does the course and gets as much out of it as I did.

Belinda Smith - Author, Speaker & Children’s Health Advocate | AUS

Juanita is the kind of advisor one can only dream of having at their side when gearing up for a make or break presentation. Her easy to implement, straightforward strategies, and techniques have saved me countless hours spinning my wheels. My only regret is not having Juanita and the Full & Frank methods by my side sooner.

Heidi Androl - Reporter | Fox Sports & ESPN | USA

Juanita is a thought leader in this industry. Her Full & Frank method of teaching you everything that you need to know, and nothing that you don’t is not only immensely effective but an enjoyable, no fluff experience. I had been on the search for exactly what she has to offer for more than a decade. I could not recommend her more!

Brandie Price - Celebrity Stylist & On-Camera Confidence Expert | USA

As a longtime brand and marketing strategist, working with celebrity talent and household name brands, I've come across few educators who've enlightened me with their presentation skills the way Juanita has. She is a gem of a human and an A+ coach. I couldn't have been happier with her teaching methods and I am elated to have learned all I have from her.

Tanya Lou Armstrong - Celebrity Brand & Marketing Strategist | USA

1 Payment of $467.00 USD

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